My hair is naturally white & I wanted a softer blonde but not blonde ( if that makes sense! ) this made my hair an ash grey with purple undertones but it did blend the remainder of the blonde highlights I had on the ends. It also made it very dry & tangled. I had to use copious amounts of conditioner to get it unknotted. Thankfully, even though it states this is a permanent dye it washed out after 2 washes with clarifying shampoo. I had high hopes but won’t be using again.